Profitable price for bundled products. The Bundle Pricing Calculator takes product a price, product a cost, product b price, product b cost, bundle discount and returns bundle price plus bundle margin, profit per bundle, margin if sold separately. Results update as you type, and the formula is shown under the result so you can repeat it in your own spreadsheet.
Pricing and sales metrics decide how much of the value you create you actually keep. Test price changes against margin, not volume alone, and measure the pipeline consistently so forecasts can be trusted. Use the worked example below to check the maths against your own figures.
How the Bundle Pricing Calculator works
A bundle trades margin per item for a larger basket. It works when the discount moves customers who would have bought only one item; check the bundle margin stays above your floor.
Worked example
With the example values (product a price of $50, product a cost of $20, product b price of $30, product b cost of $12, bundle discount of 15%), the bundle price is $68.00; bundle margin 52.94%, profit per bundle $36.00, margin if sold separately 60%. Change any figure above and the result updates immediately; use Copy results to paste the summary into a note or email.
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Frequently Asked Questions
How is bundle price calculated?
bundle price = (price A + price B) × (1 − discount); margin = (bundle price − costs) ÷ bundle price.
Which figures do I need?
Product a price, product a cost, product b price, product b cost, bundle discount. Take them from the same period and the same set of accounts or reports so the ratio is consistent, and check the example values as a guide to the units expected.
Should I test a price change before rolling it out?
Yes. Model the margin impact here first, then test on a segment or product line and measure volume and margin before applying it everywhere.
