Revenue per day my pipeline generates. The Sales Velocity Calculator takes qualified opportunities, average deal size, win rate, average sales cycle and returns sales velocity (revenue per day) plus revenue per month, expected revenue from these opportunities. Results update as you type, and the formula is shown under the result so you can repeat it in your own spreadsheet.
Pricing and sales metrics decide how much of the value you create you actually keep. Test price changes against margin, not volume alone, and measure the pipeline consistently so forecasts can be trusted. Use the worked example below to check the maths against your own figures.
How the Sales Velocity Calculator works
Sales velocity combines the four levers of revenue into one number. Shortening the cycle raises it just as surely as adding opportunities.
Worked example
With the example values (qualified opportunities of 40, average deal size of $5,000, win rate of 25%, average sales cycle of 30 days), the sales velocity (revenue per day) is $1,666.67; revenue per month $50,000.00, expected revenue from these opportunities $50,000.00. Change any figure above and the result updates immediately; use Copy results to paste the summary into a note or email.
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Frequently Asked Questions
How is sales velocity (revenue per day) calculated?
velocity = opportunities × deal size × win rate ÷ sales cycle days.
Which figures do I need?
Qualified opportunities, average deal size, win rate, average sales cycle. Take them from the same period and the same set of accounts or reports so the ratio is consistent, and check the example values as a guide to the units expected.
Should I test a price change before rolling it out?
Yes. Model the margin impact here first, then test on a segment or product line and measure volume and margin before applying it everywhere.
